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Higher Diploma in Mass Communication Students Produces Documentary Video For Duck & Hippo Singa

TMC Academy
Apr 27, 2017
2 min read

Updated: Feb 2, 2023


TMC Academy HDMC Students & Duck and Hippo Singapore Project Montage

The iconic religious buildings visited for the project


Last month, TMC’s Mass Communication students concluded a successful collaboration with Duck & Hippo, Singapore, to produce a Documentary feature promoting various iconic religious buildings in Singapore. This was done as part of the coursework requirements of the Documentary Production module in TMC Higher Diploma in Mass Communication (HDMC) course.

With Mr. Lance Ong from Duck & Hippo as the group’s creative consultant and Mr. Aaron Rao as the module lecturer, the students worked round the clock and captured fascinating scenes of religious practices in Singapore, in efforts to showcase the diverse cultures that Singapore is well known for.

As this film production was a group project, students learned the importance of teamwork while working on a tight timeline. Our HDMC student, Dora Du, shared:


TMC Academy HDMC Students & Duck and Hippo Singapore Project
Dora, TMC Academy HDMC Student

"This project brought me closer to my classmates. Through discussions, we revised and improved our ideas, and got to know each other better. The project was very interesting because everything was worked by us based on the specifications provided by Duck and Hippo, Singapore."



Dora, TMC Academy HDMC Student


Indeed, having the chance to work on real industry project was great exposure for our Mass Communication students, and a valuable portfolio to include in their resumes. Dora revealed, “The content required wasn’t very difficult but because we had many places to film, time management was a challenge. If given another opportunity for a similar project, we would speed up our idea creation process and allocate more time for filming and editing. All in all, it was a wonderful experience working on this project for our Documentary module and I’m thankful for the chance to work with real-life industry people during my study at TMC Academy.”

The 3 month long collaboration that began with the Memorandum of Understanding (MOU) signing concluded with the HDMC students receiving Certificate of Appreciation for their active participation and contribution to the project.  This is another step that TMC is taking to ensure students get the best experience possible to strive for higher quality of work.

Here’s the final documentary, produced by our HDMC students, for Duck & Hippo, Singapore:


About TMC Academy’s Higher Diploma in Mass Communication Course

The Higher Diploma in Mass Communication provides students with the necessary theoretical knowledge and practical skills in the interdisciplinary fields of mass communications, i.e. journalism, film, and multimedia. It equips students with general transferable skills which are of relevance to a wide range of careers in the field of mass communications.


Equipped with a Mass Communication Studio for practical work and affiliation with the Institute of Public Relations of Singapore (IPRS), which offers internship opportunities with industry players as one of the many benefits, this course provides graduating students with a competitive portfolio. For more information on our course: https://tmc.edu.sg/courses/mass-communication/

13 Comments


En Sured
5 days ago

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pixig79388
Sep 23

The article on the Higher Diploma in Mass Communication Students Produces Documentary Video For Duck & Hippo Singa offers an interesting look at how students can use communication skills to present real-world stories in a creative and engaging way. By documenting an organization and bringing its activities closer to the audience, the article also highlights something important: behind every visible product, service, or customer experience, there is often a much larger system operating behind the scenes. Interestingly, this idea connects naturally with the way businesses manage their supply chains.


A documentary may focus on what people can see, but businesses also depend on many activities that customers rarely notice. Materials must be sourced, products must be planned, inventory must be…


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pixig79388
Sep 16

The documentary project on Higher Diploma in Mass Communication Students Produces Documentary Video For Duck & Hippo Singac is an interesting example of how students can use storytelling and visual communication to explore topics that connect with everyday life. It is particularly appreciable because documentary work can bring attention to real-world subjects in a way that feels informative, engaging, and accessible to a wider audience. Interestingly, the same idea of communicating useful information through a simple and relatable approach can also be applied to another important part of everyday life: nutrition.


Nutrition is a subject that affects people at every stage of life, although nutritional requirements can vary considerably depending on age, lifestyle, and individual health needs. This connects to…


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pixig79388
Sep 15

The documentary project produced by the Higher Diploma in Mass Communication students for Duck & Hippo Singa is an interesting example of how storytelling and communication can bring important topics closer to the public. Projects like this deserve appreciation because they show how students can use media not only to entertain but also to share meaningful information and create awareness. Interestingly, this idea of using clear communication to help people understand important subjects connects naturally with another topic that often requires careful explanation: cancer treatment and the different options available to patients.


When discussing cancer, one of the most important things to understand is that treatment is rarely the same for everyone. Another factor to consider is that doctors usually…


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pixig79388
Sep 15

The article on Higher Diploma in Mass Communication Students Produces Documentary Video For Duck & Hippo Singa is an interesting example of how students can turn classroom learning into a practical and engaging project. A documentary requires careful observation, planning, coordination, timing, and attention to detail. Interestingly, these same ideas of observing activities, understanding processes, and improving efficiency are also important in many other professional fields.


This connects to the broader subject of work measurement, which focuses on understanding how much time and effort are required to complete a particular task under defined working conditions. Learning about methods of work measurement can help organizations identify realistic work standards, improve productivity, and make better use of available resources. Rather than simply…


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