An Insight on the PR industry in Singapore
TMC Academy’s Business and Mass Communication students pay a learning visit to a PR firm and are given an insight on what makes a successful business. Here, one student shares about their experience.
IN.FOM Pte Ltd is one of the leading companies in the PR industry in Asia.
Mr Voal Wong, Founder and Partner of IN.FOM kick-started the event by introducing himself and his partner Mr Mike Liew, Managing Partner of IN.FOM. He also shared insights on his company:
We challenge ourselves to consistently deliver INtegrated, INventive and INspired campaigns to help our clients tell their stories and to effect a positive Frame Of Mind with their audiences. Our service offerings include Strategic Communications, Media Publicity & Advocacy, Marketing & Communications, Visual Communications, Digital and Social Media Marketing.
Mr Voal, Founder & Partner of IN.FOM.
Mr Voal shared the challenges faced by the company. His inspiring story of success impressed the guests. Mr Mike took over the session by sharing their secrets of success. One of the secrets of success is making wise decisions for their company, for instance, selecting appropriate clients.
In a nutshell, the guests had a wonderful tea session. They found their answers to the questions such as how to make a wise decision, how to respond to challenges, and how their strategies affect the growth of their company.
Patrick Wu, our Higher Diploma in Mass Communication student shares,
It was a pleasure to meet two of the founders of IN.FOM, a public relations company. They are down-to-earth people with focus and a great sense of humour. I have a much deeper understanding of what PR is, how is working in a PR agency like, after the tea session.
Written by Lalethaa KS
President, TMC- IPRS Student Chapter